Pulse · Analytics

The revenue numbers investors actually trust.

Charge-based MRR, installs, churn, LTV and ARPU, pulled from the real money that moved, filterable by tier, plan and geography, with a 12-month forecast and AI insights that flag what changed. The flagship app, and where everyone starts.

Pulse, Analytics
Pulse · Analytics
Net MRR · last 90 days▲ 6.2%
$48,210
The problem

Install counts aren't revenue.

The Partner dashboard shows installs and a headline number, but not why MRR moved, which cohorts retain, what your trial conversion looks like, or where you'll land next year. So you guess, and tell investors a story you can't fully back.

What you get

Everything Pulse does.

Charge-based MRR & ARPU

MRR and ARPU computed from the charges that actually settled, not approximations. Net of refunds, downgrades and churn, with ARPU as a headline KPI.

Cohort retention

Weekly cohorts show exactly how each month of signups retains, so you see decay before it compounds.

Churn & LTV

Gross and net churn and LTV per app: the unit economics you put in front of investors.

12-month forecast

A 12-month MRR forecast with conservative, expected and optimistic scenarios, so you know where you'll land and on which path.

Trial funnel KPIs

Trial-to-paid conversion rate, trial churn and average trial length, the growth lever most makers fly blind on.

Segment filters

Filter MRR, churn and cohorts by value tier, plan or geography, so you can answer who is really driving the numbers.

MRR composition

MRR stacked by app plus small-multiples, so you see which app carries the portfolio at a glance.

AI insights

Plain-English insight tiles on your dashboard: what changed, why, and what to do about it.

How it works

Live in about five minutes.

1

Connect once

Authorize a secure read-only connection. No SDK, no code, no tags.

2

We backfill

Mercantle reconstructs your full charge history automatically, every app, every month.

3

Read your numbers

Live MRR, cohorts and LTV, with AI insights, in about five minutes.

Questions, answered.

From the charges that actually settled, net of refunds, downgrades and churn, not from install counts or list prices. It's the number you can defend in a board meeting.

Know your numbers by tonight.

Connect in minutes, read-only and code-free, and watch all six apps, plus AI insights, come to life.